Customer - Focused Selling Strategies
Details
By the end of this seminar, participants will be able to:
• Create an action plan and prioritize to maximize selling effectiveness
• Use a customer-focused selling approach to close more sales in less time
• Customize your sales presentation to appeal to each of the four customer “buying styles”
• Incorporate Social Media marketing best practices to increase sales revenue
• Proactively manage key-account customers to promote additional sales
• Effectively organize their schedule to achieve sales goals and build a pipeline
Outline
Communication and Interpersonal Skills Development
• Listening and questioning skills to uncover customer expectations
•Telephone and voicemail selling techniques
• Words and tones to avoid
• Engaging your customer’s preferred “learning style”
• Interpreting the meaning of nonverbal communication
• How to identify a customer’s “buying style”
Principles of Persuasion and Negotiation to Increase Sales Effectiveness
• Reasons why customers don’t buy
• Selling with emotion not logic
• Value selling: Selling benefits not features
• Win-Win negotiation strategies to gain customer agreement
• How to overcome sales objections and customer procrastination
Harnessing the Power of Social Media to Make More Sales
• Benefits of using Social Media to increase sales
• Keeping up with changing technology
• 10 smart ways to increase online sales through Social Media
• How to avoid Social Media selling mistakes
• Social Media best practices for sales professionals
• Leveraging blogs, Twitter, Facebook, YouTube, and LinkedIn
Developing Your Customer-Focused Selling Action Plan
• Handling rejection with a positive mental attitude
• Prospecting and new business development
• SMART Goals for business and personal development
• Time management tips to increase daily productivity
• Stress management techniques
• Creating an Action Plan
FOR WHOM:
Marketing & Sales Personnel
TRAINING METHODOLOGY
The training methodology combines lectures, discussions, group exercises and illustrations. Participants will gain both theoretical and practical knowledge of the topics. The emphasis is on the practical application of the topics and as a result participant will go back to the workplace with both the ability and the confidence to apply the techniques learned to their duties.
Speaker/s
Special Offer
Schedules
Tue, Wed, Thu | 10:00 AM — 04:00 PM |
No. of Days: | 3 |
Alpha Partners is a reputable firm of Training and Management Consultants with many years of corporate training experience in Finance, Accounting, Auditing, Banking, Management, Information Technology, Oil and Gas Sector, Security, Engineering, Public Relations, Secretarial Studies, Leadership, Marketing and other fields of human endeavour.
We are one of the leading players in the profession. Our firm, a multi-disciplinary one with highly talented, experienced and dedicated partners and staff who have experiences in different facets of working life was established in 1996 and has branches in Lagos, Enugu and Awka.
We offer a wide range of professional services, which covers audits, accounting, finance, taxation, ICT, security, engineering, insurance, human resources management, secretarial and consultancy services in all ramifications.
Our numerous clients attest to the high quality services we offer which contribute in no small measure in ensuring sound and efficient management of their resources.