Marketing Certification Masterclass Lagos

The Marketing Masterclass Program will help you turn your business into a mega money-making machine within a very short period of time.

The goal of every business owner is to deliver their marketing effort to prospects who genuinely need their product and that’s exactly what you will learn during this program.

How to market a product, service, or an idea to those who need it the most.

According to a 2023 business report by Forbes, about 80% of businesses fail within the first 5 years. Their failure is as a result of any of these reasons:

1. Poor product quality

2. Bad customer service

3. Unable to market the business to the right customer

Marketing is about having a good product and presenting it to the right audience who genuinely need your product.

Make them understand the value they will get by using your product. It’s about helping people get what they truly need. Marketing could also be challenging if you’re selling the right product to the wrong audience.

It’s not enough to have a good product, your marketing strength will determine how fast you will grow and expand your business.

If there is any skill worth learning, its marketing. Elon Musk, Jeff Bezos, Bill Gates, Mark Zuckerberg, Aliko Dangote. They all attribute their success to their ability to market their brand to the world.

It baffles me when business executives invest lost of money building their business and invest almost nothing learning how to market their business.

The success of every business lies in the ability to make more sales. Every business executive needs an effective marketing strategy to help you market your business effectively and sell consistently.

This course is focused on helping you understand the basics, fundamentals and essentials of marketing that has worked for businesses since the beginning of time, and still works effectively today and will remain relevant till the end of time.

These are not latest tricks, latest tricks fade away within short period of time.

Fundamentals and essentials remain relevant till the end of time and that’s what this program is all about.

To help you understand how you can confidently market any product or service and your audience will be willing to path their money with you.

• How to identify a good product that people will love to buy plus how to make your existing product a good product.
• How to become an expert within your industry
• How to figure out the most appropriate audience for your product and services and how to attract them to your business
• How to effectively conduct a comparative analysis
• Introduction to sales
• Effective ways to educate your prospects about your product or services and make them feel the need for your product or services

1. You will learn how to carefully select the audience that needs your product, service, or idea and focus your marketing effort towards your most valuable audience.
2. You will understand the 4 types of customers and their buying behaviors plus how to sell to each of them.
3. You will be able to identify the key feature and benefits of your product that will interest your audience and how to create an appealing conversation that will make people do business with you (or buy your product).
4. How to study your competitors, their strength, and weaknesses to help you improve on your product and services.
5. You will learn how to create the most appropriate awareness that will make your audience understand that, they truly need your product.
6. Most importantly, you will learn and understand the basics, essentials and fundamental techniques of marketing.
7. You will be able to confidently sell your product, service or idea.

1. Marketing Managers
2. Entrepreneurs
3. Multi-Level Marketers
4. Network Marketers
5. Independent Marketers
6. And anybody who wants to turn his business into a mega money-making machine within a very short period of time.

• Certification
• Training Materials
• Refreshment & Lunch